Facial rejuvenation demand surging according to latest figures

facial rejuvenation demand

The latest cosmetic surgery figures from the US have pinpointed a rise in demand for facial rejuvenation, both surgical and non-surgical. New data from the American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS) recorded a 40 per cent increase in facelifts. Anti-ageing injectables in the form of wrinkle relaxing injections and dermal fillers remained popular also.

So how do you determine which is the best facial rejuvenation procedure for you. If you look in a mirror, are you able to identify what has changed or what’s bothering you. Is it the emergence of fine lines and wrinkles round the eyes or on the brow? Deepening folds between the nose and mouth? Sagging on the upper or lower eyelids? Or is it loss of definition on the jawline and neck and the appearance of jowls?

Eyelid rejuvenation

Known medically as a blepharoplasty, eyelid rejuvenation is a popular procedure to refresh the upper and lower eyelids. Gravity can cause sagging of the skin on the upper lids, obscuring the natural contours of the eyelids and is often the first sign of ageing. On the lower lids, eye bags or hollows below the eyes can appear. Surgery can address either the upper or lower lids or both, reducing excess skin and fat and tightening the muscles to produce an instantly refreshed appearance.

Facial rejuvenation

During a facelift procedure, the tissues are elevated and tightened and excess sagging skin is removed to produce more youthful facial contours. This is particularly effective for restoring the definition of the jawline and neck. A facelift is often combined with an eyelid lift or non-surgical procedures such as dermal fillers.

Wrinkle smoothing

If you’ve noticed the first signs of ageing in the form of fine lines, wrinkle smoothing injections are highly effective. Dynamic wrinkles form around the eyes and on the brow due to the constant contraction and relaxation of our facial muscles as we smile, frown or squint. Botulinum toxin temporarily block the nerves that control our facial muscles, diminishing unwanted crow’s feet or frown lines.


As we age, we lose fat as well as collagen and elastin, the naturally occurring components in our skin that provide support and elasticity. In the face, this is most evident in the mid-face, resulting in flattening of the mid-cheek area and the appearance of folds between the nose and mouth. Temporary hyaluronic acid dermal fillers reduce these lines and restore youthful volume and fullness in the face. Overall, they can plump and smooth the skin.

For more advice on which facial rejuvenation procedure is best for you, call 0207 411 9858 to arrange a consultation with Dr Mooz.